The Toei Company, the main shareholder of the Toei Animation studio and the distributor of now shows Dragon Ball Super: Super Hero movie, revealed on July 4 that they are taking legal action to combat pirated editions of the film that have been shared online. These uploads, known as CAM, often include recordings made in movie theaters with phones or hand-held cameras. The film premiered on June 11 in Japan.
The company said that thanks to ads like No MoreMovie Thieves (a Japanese anti-piracy series), it is widely recognized that video recordings of movies in theaters violate laws in place to stop illegal movie recording and uploading of videos to social media services like YouTube, Twitter and Facebook violates copyright.
“Situations have arisen where we have found what appears to be footage of the currently screening “Dragon Ball Super: Super Hero” uploaded to the Internet.“, the press release reveals.
Bengo4 contacted Toei and reported that they “have confirmed around 3,000 illegal uploads [of the film] were discovered within 10 days of the film’s release,” and compared to 2018 Dragon Ball Super: Brolydamages are “about 10 times taller.”
Toei warns in the press release that you may receive a criminal conviction, facing a maximum term of 10 years in prison and/or a fine of ¥10 million (≒＄73,000 USD), for violations of the Act to Prevent Unauthorized Recording of Films and Japanese Law for copyright.
The company has “we have already consulted with our law firm and are working with investigative authorities to consider taking both criminal and civil legal action,” and also revealed that they “is constantly taking actions such as monitoring cinemas and issuing takedown requests for unauthorized uploaded videos and will aim to further increase vigilance.“
Dragon Ball Super: Super Hero the film is the second film adaptation of the television anime Dragon Ball Super, which began in 2015. The film opened in theaters in Japan on June 11, 2022, and topped the box office in its first two-day weekend with 498,000 tickets sold and ¥670 million in revenue (≒US$4.93 million), according to do Kogyo Tsushinsha. The film reportedly marked its fourth week with 190 million tickets sold and revenue of ¥1.9 billion (≒US$14 million).
Crunchyroll describes the story like this:
The Red Ribbon Army was once destroyed by Son Goku. Individuals who continue his spirit created the ultimate Androids, Gamma 1 and Gamma 2. These two Androids call themselves “Super Heroes”. They start attacking Piccolo and Gohan… What is the purpose of the New Red Ribbon Army? In the face of impending danger, it’s time to wake up, super hero!